SELF-ASSURED [Jeans]

There is no nobility in being superior to others. True assurance comes from focusing on becoming better than your former self, taking responsibility for your actions—wins, losses, and everything in between.

“Trust yourself. You know more than you think you do.” – Benjamin Spock

Self-assured individuals have earned their confidence through the struggles they’ve faced, emerging stronger with each challenge. They represent success and purpose, always striving to be the best version of themselves.

There’s no competition; it’s just you against your past. Confidence within means speaking with assurance.

When you’re self-assured, you don’t fake it. Your actions speak with meaning, and success follows naturally. The self-assured focus on their purpose, undistracted by outside pressures.

Mediocrity is not something you should accept. You’re worth more.

Stay stylish with our exclusive urban jean collection, made from the highest quality denim.

Become more self-assured with Strive EP apparel and step out striving.

Each design is a statement of focus and determination. So, what statement will you make?

From the streets to your best self, wear Strive EP and step out striving for your purpose.